The story of success is often easy to spot, but few people will actually understand the years of hard work, pain, perseverance and occasional setbacks on the way to the top. For these highly ambitious entrepreneurs, who have dreamed big and worked hard to fulfil their vision for themselves, they are now the proud owners of their dream cars, having rewarded themselves for years of hard work well done.
From the outside, it can be easy to think that these cars are merely status symbols, but for the leaders of Preeminent Group, these reflect important values that they bring to their work and to their clients. Maserati are old-school, Italian-made automobiles that convey a sense that the driver too is a passionate entrepreneur who dreams big. Similarly, German-made cars like a Porsche convey a sense of an entrepreneur who is technology-forward, while remaining respectful of long standing traditions.
These potent symbols certainly set an empowering example for others, and the Group hopes that they can inspire others to the same successes. After all, they are the largest real estate group in Singapore with more than 2,800 realtors, and the #1 Champion Group in ERA Singapore for seven consecutive years. Driven by their ongoing mission to train steadfast achievers, groom sophisticated leaders and build dynamic divisions, Kevin Lim (@kevinlim222), ERA Chief Agency Director and Founder of Preeminent Group shared that it is important to duplicate success amongst other young entrepreneurs and ensure that they are able to achieve their dream careers and life. Of course, he is always happy to see other leaders and entrepreneurs as enthusiastic about cars as he is!
He certainly is not alone in his enthusiasm for cars, and the surprising lessons to be learned from owning one. For Division Director Justin Ngai (@yicongn), his car simply reflects the group’s thinking that success is a mix of having the right products, training and systems, much like how drivers perform at the top of their game in motorsports like the Formula One races. For Division Director Dane Kau (@ahdane), his car simply reflects the fruits of his labour, being able to achieve his childhood dreams and providing his family with a better life. Senior Marketing Director Ten Yuyu (@10_yuyu) feels that the car is an expression of the drive it takes to achieve big goals and seemingly impossible dreams.
This seems to reflect the sentiment of many Singaporeans, who themselves may be car enthusiasts—after all, who doesn’t like a nice car? And the real estate entrepreneurs of Preeminent Group certainly enjoy sharing their passion for cars with their clients. “Clients have commented on my Maserati GT as a way to start the conversation,” shares Division Director Ricson Tan (@ricsontan3333). Branch Division Director Chris Tee (@christeeat) agrees—”the first impression is always important as it lasts well beyond the first handshake, and my car helps to create a strong first impression to clients and associates”. For Division Director Ken Seah (@ken_seah), the car provides him with an additional confidence boost, as it helps to convey a strong sense of branding and credibility to his clients, including when he recruits agents to join Preeminent Group.
Similarly, 99.co remains the preferred online property portal for the Preeminent Group. In fact, both Kevin Lim and Darius Cheng (Founder of 99.co) have known each other since the pioneer days of 99.co, and both certainly share each other’s belief in adding value to their teams they lead, and to the people around them. Much like the dynamic and fast supercar, 99.co’s elegant website design, ease of use, and reliability in providing the most up-to-date information on the real estate market ensures that all property entrepreneurs will continue to be provided with only the best tools for their continued success. This has surely worked out for Preeminent Group, who is expected to surpass S$200 million in group sales commission by the end of this year!
So what defines success for these young leaders? For these real estate entrepreneurs, it represents being able to have autonomy to do what’s best for themselves, and to make an outsized and positive impact on the lives of other people, whether their clients, or colleagues. Advisory Group Division Director & Co Founder of Preeminent Group Bjorn Chua (@bjornyourlimits) believes that success comes when one helps others succeed as well. “It’s important to create a culture that all our agents want to be in. When you help others, you create an environment where others will want to help you,” he says. For Advisory Group Division Director & Co Founder of Preeminent Group Alex Lim (@alexlim800), he takes heart in raising others as a leader. “I am so blessed and honoured to be leading over 2,800 agents as the co-founder of Preeminent Group”. Advisory Group Division Director & Co Founder of Preeminent Group Zac Huang (@zachuang8000) continues to be driven and motivated to provide the best he can to the clients he serves, making a positive difference in their lives. It is obvious that even at the peak of their success, the ethos of collaboration and teamwork continues to hold strong in the Preeminent Group. This is very much like how the performance of a supercar depends on the tireless work of dozens of engineers, designers and manufacturers to ensure that only the best cars make it onto the road. As for Kevin Lim, success is seeing that Preeminent Group grow from strength to strength since being founded by him in 2008, and duplicating success amongst the younger generation to help them realise their fullest potential.
And the best is certainly to be found in Preeminent Group. When asked about what the biggest takeaway and career milestone has been, Ivan Lam (@ivanlam111) that he became the Executive Group Division Director at the age of 31 and built up a strong team of young 90s realtors. These realtors, much like the leaders in Preeminent Group, are provided with the right skillsets and training to ensure that they too can get on the fast train and duplicate the same successes, and who knows—even to their own luxury sports cars!
Of course, we had to find out for ourselves the secret to their success. We asked them what traits they pride themselves on having, and a few common ones stood out to us. Hard work, of course, was at the top of their lists. Branch Division Director Marius Wong (@mariuswong111) believes that everyone should always outwork their own potential. “As hard as we believe we can work, we can work harder than that!” Another trait that was commonly cited as ‘determination’—the road to success is always long, but the rewards are always worth it. Finally, the leaders agreed that one has to be willing to work hard and must have the burning desire to succeed, in order to achieve it! We certainly think that the leaders of the Preeminent Group know this too—they certainly have shown themselves to be leaders who uplift others to meet their own potential. The rides they own today are a reflection of their hard work in the vision to be the most dynamic real estate group in Singapore.
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